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Switching from Wix Google Ads to Google Ads directly.

Could somebody help please? I recently made a website for a family member using Wix, and opted to advertise on Google Ads through the Wix platform itself. As it cost more to do the above, I switched over to making a Google Ads campaign directly through Google instead of the Wix platform. Currently looking at Google Business Profile, in the "Web Address" field, within the link is:- "utm_source=google&utm_medium= wix_google_business_profile &utm_campaign=xxx" I'm scared that this is the old link and may be affecting the seo, should I be changing this or is it normal? tia submitted by /u/Zaleznikov [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/rhvNGDB
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My website dropped hard starting Jan 22. Looking for outside opinions on the cause and recovery order.

My website took a sustained hit starting around Jan 22, and I want outside opinions from people who have worked through similar drops. I compared Search Console data from Jan 10 to Jan 16 with data from Jan 24 to Jan 30. Clicks fell about 51 percent, impressions fell about 54 percent, and average position got worse. CTR was slightly up, so this does not appear to be a title/meta problem. It looks like a visibility and ranking problem. Most of the losses are in informational blog content, especially list-style pages and explainer pages. I also found that I have overlapping URLs targeting very similar intent, plus several year-stamped URLs with 2024 still in the slug. Desktop positions fell much harder than mobile. My current read is that this is an algorithmic re-evaluation rather than a manual action, and that overlap plus stale year content likely amplified the drop. For people who have recovered from this type of pattern, what would you tackle first: consolidating overlapping UR...
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I’ve experienced a drastic drop in my website’s performance that I haven’t been able to stop. This is causing me a lot of stress.

I’ll give you a brief summary, as much as I can. I’ve been running this website for four years, dedicating hours and hours to it every single day. Then suddenly, around January 10th, boom — the site collapsed. I went from about 220 clicks per day, to 80, and now down to fewer than 20. For some queries I’ve completely disappeared. For others, I dropped from position 1, 2, or 3 to beyond position 15. These are low-competition queries where I used to rank easily in the top 3. I was basically one of the strongest sites in my niche — and now it feels like Google hates me. At first, I blamed several factors: I removed around 1,000 images over three days due to copyright issues. I added a paragraph at the very top of the pages stating that, with the help of AI, I had retouched the main image (photos of historical figures). That paragraph was literally the first sentence on the page. I experienced aggressive bot attacks. In the past few days, I’ve fixed everything. I’ve also tried to...
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Introducing AI Performance in Bing Webmaster Tools Public Preview

H/t tp u/lilyraynyc for sharing this on X How To See it Click on the AI Dashboard Report on the LHS Extending Search Insights to AI Answers Bing Webmaster Tools has long helped website owners understand indexing, crawl health, and search performance. AI Performance extends those insights to AI-generated answers by showing where and how content from your site is referenced as a source across AI experiences. As AI becomes a more common way people discover information, visibility is not only about blue links. It is also about whether your content is cited and referenced when AI systems generate answers. This release is an early step toward Generative Engine Optimization (GEO) tooling in Bing Webmaster Tools, helping publishers understand how their content participates in AI-driven experiences. What the dashboard measures Total Citations Shows the total number of citations that are displayed as sources in AI-generated answers during the selected time frame. This highlights ho...
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Make 2026 The Year Your Business Thrives On Reddit [Webinar] via @sejournal, @hethr_campbell

Yes, yes we all know customer behavior is changing and Reddit conversations showing up in AI search is a big part of that shift. What are you doing about it? If your Reddit marketing strategy hasn’t evolved since 2024 (or you don’t have one to start with), you’re not just behind. You might be actively harming your brand. We’re past the point of debating whether brands should be on Reddit. That part’s settled. This session is about how to navigate Reddit the right way. And, we’re going to show you exactly how to do it! I am super excited to […] The post Make 2026 The Year Your Business Thrives On Reddit [Webinar] appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/U97dl4y
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