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Objectively: what actions actually made e-commerce SEO explode?

Folks, I see a lot of subjective content out there, like “create high-quality content on the product page” and similar advice. But I want to hear from you, based on real cases: which concrete SEO actions produced the biggest impact? A random example, just to illustrate: ALL pages have meta titles and meta descriptions filled in Internal linking inside category content pointing to products One blog article per product, in FAQ style submitted by /u/PerfectExplanation15 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/YptBO9P
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Should I change domain name? Big homonymy problem affecting backlinks and traffic

Hello everyone. I've been auditing a website in the pet food sector. Here's the problem: the brand name is spelled the exact same way as the name of a big travel agency. Unfortunately, I have noticed that: 1) very GOOD backlinks that should lead to the travel website are currently pointing at my pet food website 2) about 20% of traffic points to 404 pages (e.g. /en/passengers/complaints) As far as I know, this domain has never been hacked and has always been used by the pet food brand (we're talking 20+ years!). Question is... should I advocate for a domain change? Any insights appreciated. submitted by /u/iridania [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/qIzxcPa
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Ads URL showing up in Google Search Consome

One of my ads URL with the ads UTM is getting tracked and showing up in Google Search Console. I checked and that URL is not tagged anywhere on the site. Does anyone know why it’s happening? AI explanation is not making sense to me. I didn’t even come across it ranking on Google. The main url is ofc ranking but not with the utm for it to be getting clicks and impressions in GSC submitted by /u/Opposite_Benefit_169 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/NixrEHn
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Site dropped after December Update

After the December update, my e-shop dropped in search results by 80%. This may be due to the fact that I started publishing YMYL articles on my blog. The articles were generated by artificial intelligence, so they did not have sources or authors listed. Will it help me in this case if I remove all articles from the website? submitted by /u/Bowler_Creative [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/8aIUATM
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Does this indicate Topical Authority?

Does the big move upward in Average Position after mid-September indicate that I'm gaining topical authority in my narrow niche? From mid-August to mid-September I published some 32 very detailed blog posts (all of which are indexed,) and began getting serious about acquiring backlinks to my home page. I've alao added about 120 industry terms to a Glossary page, which is also indexed. Screenshot in first comment. I can't seem to add it here. submitted by /u/throwawaytester799 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/nvWJmKQ
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Opinion on changing default language on ccTLD?

Hey, we are in the midst of relaunching a client that uses a ccTLD (de) but writes his content in English. This indeed does make sense as the target group expects German results but German language level is often not that high. Nonetheless, for the future, adding German language could make sense. Out of interest: What would be your ideal solution: A) Solve the problem within the relaunch --> Buy a .com domain and set up German and English subfolders B) Add German language to the existing .de ccTLD and move english content from "route" URLs to subfolders (e.g. english homepage content to ...de/en) C) Add German language but use a /de subfolder and let the english content stand where it is D) Sth. else Happy to here opinions :) submitted by /u/Impressive_Shift5220 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/rupAzQK
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