IT Skills India

I'm going to try to make this short. I've run a blog for six years now, specializing in male mental wellness. A few years ago, I had some success garnering regular visitors through search engines alone, but over the last few years, that number has pretty much dropped to nothing. One of my issues is that most of the content on there is pretty generic. I started the thing when I was new to SEO and developed a large number of generic pillar pages to attempt to rank cluster content (long-tail keywords) off of. Again, had success a few years ago, but I'm well aware how much has changed. I've had the thought to completely redo the structure of the content, targeting more specific niche topics in this category, and getting rid of the general information pieces. Part of the mindset here is to try to lower the volume of what I'm working with; it's just me on the blog as of this time, with about 300 posts/pages. I'd like to shrink that to 50-100 and begin working ou...

submitted by /u/norman_sd [link] [comments] from The SEO Authority https://ift.tt/pDLsVk1

I am not an SEO vet, new to the game, 18 months in. The SEO customers we have, I like to set up agreements between our company and our customers. Formal. On our agreements, I never specified reddit... what we can and cannot do/say on reddit. On behalf of customers, trying to get their name out there. But in the last few months, reddit has become so prevelant in search results and especially AI Overviews, it's become a real reputational risk for us. Consider that the reddit sub or post that you make for your customer, could outrank your customer's orgifinal post. A post they spent years trying to rank. They might not appreciate that your post that you made about them or their data, gets pushed out of AI Overviews because of your reddit post. Learn from my mistakes, and make sure that what you are allowed to post about your customers and their content, is agreed upon in writing. submitted by /u/WebsiteCatalyst [link] [comments] from The SEO Authorit...

Hi guys, I've been doing SEO mostly off instinct since October for our B2B SaaS and I'd love a reality check from people who have scaled SEO for software companies. We started at basically 0 organic traffic in October and are now at roughly: 125 clicks/month 6.5k impressions/month 2% CTR Average position ~16 (Search Console screenshot in comments) Some context: B2B SaaS CRM for agencies DR 19 Around 40 free tools Articles, comparison pages, feature pages, and tools Tools seem to be driving the majority of growth Around 250-300 leads/month from organic Around 30 trials/month 58% trial-to-paid conversion rate Our strategy from day one has been pretty simple: Instead of trying to rank for huge terms like "CRM" or "CRM for agencies", we started by targeting very specific niches such as "best CRM for Instagram agencies." The idea was to win tiny niches first, build authority, and then slowly expand into broader and broader categor...

Apparently, that is a best practice according to an ecom SEO agency that my client has worked with for a few years. My client was told that this way he won't have to manually redirect 404 pages, and it won't impact UX. I disagree with that, in terms of UX, a person going into a product/collection page to end up seeing "Page not found" and immediately get redirected to the home page isn't the ultimate customer journey. Also, I disagree that this is a best practice, as missing collections with 20-30 internal links and backlinks are better off redirected to other closely relevant collections. The contextual links become useless when the page hits 404, and the 404 page is then redirected to the home page. I thought it could be related to a store migration, but my client and his marketing director are not aware of any store migrations. This has now created over 1k 404 pages after being neglected for years. We talk a mix of products and collections. Does anyone fro...

Hey everyone, I recently launched a small free tools website. It has been live for about 2 weeks. Google has indexed some pages, but indexing feels very slow and inconsistent. Some pages appear with site:practicaltools.co, but many tool pages are still not indexed yet. I’m trying to understand whether this is normal for a new domain, or if there is something structurally wrong with the site. What I’ve done so far: - submitted the sitemap in Google Search Console - requested indexing for a few important pages - made sure the pages are crawlable - added basic titles/descriptions - added internal links from category pages -checked that there is no intentional noindex The site is mostly browser-based tools, so some pages are quite functional/UI-heavy. I’m wondering if Google may see some of them as thin content, even though the tools themselves work. I’d appreciate feedback on: - whether the site structure looks okay for indexing - whether the individual tool pages need more c...