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Brand name search does not return our website anymore in Google, but the url does

We've done 90% of white hat SEO and our website is slowly getting more organic traffic. 1 year old, DR 40. Recently, we noticed that, when searching for our brand name, our website doesn't show anymore in Google. Customers also reported this. However if we search for the url or even the SLD, our website appears first in Google, as it should. Blog and all the other pages, no issue. The only thing I can think of is this: a major brand in our space that has been around for a while has a name similar to us (minus a letter in the middle, it's a short brand name). But if that brand complained, maybe they would have reached out, or our entire website should have been penalised in Google - but it's not the case. I checked GSC, no reports in manual actions or security issues. I also checked the google transparency report but this one is hard to navigate so couldn't really check. What else can I checked? How can I solve this without changing name entirely? submitte...
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Celebrating r/SEO Community Growth - the World's Largest and Best SEO Forum

We wanted to share an update on the sub’s continued growth and activity in 2026. Since March, our daily average has increased from 3,800 to 4,300 visits. Even with a major clampdown on spam, bot posts, GEO campaigns, and disinformation, we’ve still grown to 18m visits over the last 12 months bringing our membership from 400k to 472k! Huge thanks to everyone who reports spam, self‑promo, and AI‑slop posts. We remove every reported spam post as quickly as we can, and your help makes the community better for everyone. submitted by /u/WebLinkr [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/UtYrudf

Best AI-powered measurement/analytics tools beyond SEMrush?

We’re currently using SEMrush for SEO + competitive insights, but it’s pretty limited when it comes to full-funnel measurement and actual business impact. Our biggest challenges: - Cross-channel attribution (Google Ads, programmatic, organic, etc.) - Understanding true impact in a privacy-heavy environment (HIPAA, no clean conversion signals) - Measuring beyond last-click (doctor visits, script lift, patient starts, etc.) - Getting AI-driven insights, not just dashboards - Bonus if it integrates cleanly with BigQuery / custom data pipelines I know pharma is a different beast vs ecom/DTC, so curious what’s actually working here. Tools I’ve heard thrown around: - IQVIA / Symphony Health (more data than attribution?) - Google Meridian / MMM approaches - Neustar / Analytic Partners - Northbeam / Triple Whale (not sure how well these translate to pharma) What are you actually using that gives real signal vs noise? Would especially love input from anyone doing: - Rx or specia...

Can over-optimized anchor text from a previous SEO still suppress rankings in 2026?

Looking for some input on a specific situation. We have a key landing page on a client's site that used to rank well for its main keyword, but has been steadily dropping since around August 2025 and hasn't recovered since (except brief spurts). A competitor with a lower Domain Rating and far fewer backlinks is consistently outranking it. After digging into the backlink profile, I found what I think is the culprit: the previous SEO specialist built a large number of links with exact-match anchor text. Around 200 out of 267 backlinks (roughly 75%) use the exact target keyword as anchor. Most of these come from link directories and link farms. This is the only page on the site with this issue. The rest of the site ranks fine. My question: is disavowing still a viable option in 2026, or does Google now just ignore low-quality links without penalizing for them? I know Google has said they're better at ignoring spammy links, but the ranking pattern here — combined with the a...

What should I prioritize at my stage and how should I spend my budget?

I've already built a content plan with a proper structure and keyword research analysis. Lets say I have a $500 budget to drive visitors to the platform. What should I focus on? More content, More backlinks or do paid ads utilize be? What would you do if you were in my shoes? Are there any tools that are worth exploring to boost your SEO presence submitted by /u/Regular_Sherbet6281 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/jUD4Zn0

How to do seo for school website ?

Hello everyone, I need some guidance regarding SEO. I’m currently working at a marketing agency where I handle all digital marketing tasks on my own, including SEO and PPC. Right now, I’m working on an SEO project for a school website located in a very small town, where search volume for relevant keywords is quite low. It’s been about 13 days since I started working on this project, and I’m currently focusing on on-page SEO. I should also mention that I have no prior experience in SEO, so I’m still learning. I would really appreciate any advice or guidance you can share. submitted by /u/MedicalDiver2670 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/1JiWH4M

Help needed: Sudden and Unexplainable SEO doomsday...

Hey r/SEO , TLDR : I'm experiencing some sort of " SEO Doomsday " with one of our sites and I cannot figure out what's causing it... desperate at this stage to find out. Context : we’ve had stable page 1 rankings and steady organic traffic for more than 7 years, with very little active SEO work beyond publishing 2 to 4 solid blog posts per month. Since January 2026, we’ve started noticing a SHARP and consistent decline in both rankings and organic traffic. A lot of our keywords have gone from page 1 to “ Lost ” in Ahrefs, which is nuts! What’s strange is that nothing significant changed on our side: no redesign in 7 + years no content pruning or major removals no noticeable technical issues reported on GSC no spammy backlinks no major on-page changes Has anyone else seen a sudden drop like this since before? How did you diagnose and isolate the cause? That's where I'm at right now. I cannot effin find out what's causing this. (let alone fixi...