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How do I handle NAP consistency across GMB, directories, and Chamber of Commerce?

I just finished building a site that sells tickets to live tourism events in a state other than the one I live in, covering three distinct locations within that state. It's structured as a reseller/affiliate model — when someone book on my site it is linked to the event provider's own booking system, and all the details (confirmation, contact info, cancellation policy) come from the provider, not me. I don't take phone calls or manage bookings directly. Now I'm starting on local SEO and I'm stuck on a few NAP (Name, Address, Phone) questions: Address for Google Business Profile — Since I operate out of state and don't have a storefront in any of the three service areas, what address do I actually use when setting up GBP listings for each location? Do I need to pay for a real business address/virtual office in-state, or is a PO Box acceptable? Or should I just use my registered business address (which is out of state)? Multiple locations, one business — Sin...
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Is Your Local SEO Strategy Ready For Google’s Next AI Updates? [Webinar] via @sejournal, @hethr_campbell

Google & Uberall go live on Sept 24, sharing what comes next in Google Search and five local marketing strategy fixes that get locations recommended. The post Is Your Local SEO Strategy Ready For Google’s Next AI Updates? [Webinar] appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/QTjdoZp

Is $8k a month fair for "AI SEO" when nobody can show a single citation moved?

My company added an "AI Visibility" line to our SEO retainer this quarter. Same agency, same crew, $3k more a month. What do we get for it? A slide deck with screenshots of ChatGPT answers, no prompt set, no before/after, nothing dated. I asked for the actual prompts they test against. They didn't have one. I've been reading about outfits that run this as a measured experiment, fixed prompts, before/after share of voice. HumansWith.AI does this, so does Profound. That's the bar now, not screenshots. I'm in-house, not an agency guy. Just trying to figure out if paying extra for vibes dressed up as AI SEO is normal. Or if I'm getting played twice in one retainer. submitted by /u/seth_bingo [link] [comments] from The SEO Authority https://ift.tt/c1jMuLw

ChatGPT loves us, Gemini apparently has no idea we exist

Been testing the same commercial queries across a few models and the differences are kinda ridiculous. We're showing up consistently in ChatGPT for one category and then almost disappear when I check Gemini. Different competitors too. Anyone else seeing gaps this big between engines? Starting to think combining everything into one AI visibility score hides more than it helps. submitted by /u/Quinnsation [link] [comments] from The SEO Authority https://ift.tt/jiMdmeI

Newbie to SEO

I'm doing an internship at a local private medical clinic in Spain. How would you compete with a clinic that already has a strong SEO strategy and is consistently doing all the right things? I'm trying to figure out what areas I should focus on when the main competitor already ranks well, has good content, strong local SEO, reviews, backlinks, etc. submitted by /u/No-Remote-6916 [link] [comments] from The SEO Authority https://ift.tt/sf6SWHM