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Urgent help needed. Organic Traffic dropping fast

Hi there.

I work for a tech company and our blog has recently been migrated to a new address.

On March 21st, which was the first day with proper tracking after migration, we had around 600 organic sessions, which was around our daily average up to then, in the old address. The next day, we had about 480, which is still acceptable. However, it dropped to 300-something, then 200-something for 2 or 3 days, and today it hasn't even hit 200.

This is very bad, and we have no idea what could be causing this massive drop with this pattern.

First of all, all 301 redirects have been properly carried out. They're all functional and our posts are already indexed by Google with the new addresses. All URL slugs were kept the same as the original versions and every article was pretty much kept the same, except for a few minor changes here and there.

The new blog's pagespeed is currently much better than the previous website (although it still isn't how it should be).

Google Search Console shows no errors, we haven't received any messages about Google penalties or anything, tracking seems to be working properly (after all, we had a reasonable number of sessions for the first few days) and the problem really is with search impressions, which GSC shows to have dropped.

We can't think of anything else that could be causing this and we don't know what to do.

If there had been a problem with the redirects or migration, we wouldn't have had good numbers for the first few days. Why is it continuously dropping over 6-7 days?

Also, today I noticed I hadn't included the sitemaps in the robots.txt file (I have now), but I don't think that was a problem, since I had submitted them to Webmaster Tools and everything was already properly indexed.

What could be happening here? Any suggestions? Really need your help.

submitted by /u/theblackcereal
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from Search Engine Optimization: The Latest SEO News https://ift.tt/2U4mIff
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