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How does Google handle certain gTLDs?

With all these various gTLDs such as .services, .company, .tips, .money, .code, etc.,

has anyone seen Google treating these gTLDs the same way or differently than they treat .com’s or .net’s.

Obviously ccTLDs are treated based on location. For example, a .eu will perform better on Google.eu than it would in Google.ca, however I am not seeing any indication that Google even allows sites that reside on these domains to rank well.

I have seen .co’s which were initially created as a ccTLD for Colombia however now is treated as “company” and I have seen some .io’s rank well but nothing for these other domains.

I am thinking the following:

1) there aren’t enough domains with these extensions built up enough to rank well.

2) People aren’t buying them when considering a domain name therefore we don’t see them as much in search.

3) Google handles them differently. *I wouldn’t say Google excludes them from the index entirely as I have seen domains with these extensions in the Google index when searching the exact domain.

I just sense that Google discounts them as it pertains to ranking signals.

Any thoughts on this would be helpful. If you see any domains like these that are ranking well for a competitive keyword and can supply the keyword here so I can check out that index and perform some analysis would be helpful too.

Thanks.

submitted by /u/airdrop_stop
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