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Advise on local SEO when no physical address.

Guys hi, could you please advise how to approach the following ?

We do different types of tours in specific location (let’s call it “location”) and target keywords:

location bicycle tours

location walking tours

location segway tours

Neither we no our competitors have physical location at targeted area cause rent is very expensive (we just deliver bicycles / segways for the tour there) that’s why we currently do not have google places listing and just use google ads to bid on above mentioned KWs. (basically no local seo)

However one of our competitors created 2 google places listings named Location Segway Tours and Location Segway Tour, somehow he managed one of them to be listed at location address he does not have (it’s not real address at all, it just interesection of avenue and street) and now any time user searches for location segway tours his google place listing is showing up in the right top (like if user is searching for his company).

Another competitor also created google places listing names Best Segway Tour Services and also managed to be listed in address he does not have. So now any time user is searching for location segway realted KWs it’s showing on the map (together with 2 google places listings mentioned abvove).

It effects us a lot.

What are our options ? What would you recommend ?

submitted by /u/hekkoman
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