To be honest some of my most quality content is 1000 to 1200 words. Anything over 1500 is simply going crap and becoming an essay. I also found that people usually don't read articles over 1500 words unless we are finding answers for a topic specifically, myself included.
Is it possible to rank and do well with < 1500 words ? For every 2000 word article, I have 12 articles less than 1500. But it doesn't mean these articles are weak, I find them to be the exact amount of information required to be quality content enough that gets the message across. Not everything has to be an in-depth tutorial or review which simply doesn't make sense. Half the internet is there for casual browsing anyways.
But the real question is, would there be technical SEO setbacks for writing less ? Adding more words to hit SEO will just produce nonsense if it doesn't suit the topic.
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