I'm a developer without too much experience in SEO or writing content. Now I'm building an application and blog in a niche that I'm really passionate about, and I'm looking for tools to help me with my SEO so I can get more traffic. I know the niche topic well, but I need help determining what keywords to target, what competitors are writing about, and how to effectively write about the topic. This is where tools like SurferSEO, WriterZen, Frase, Postpace, Dashword, etc. seem to be perfect. However, I'm having an awful time trying to figure out which one to go for. Features I do care about are: content optimization (like a WYSIWYG editor with recommended keywords/density, wordcount, etc) and topic/keyword/competitor research. Features I don't care about: A.I writing, recommendations/optimizations are great but I don't want something to write content for me.
SurferSEO seems like the go-to option. After watching a few videos on it the Topic Research abilities are great, you just put in a high level keyword and it's find a bunch of related topics grouped into clusters with a volume and difficulty score. This is exactly what I want, but the price is very high, at $59/mo it's doable but I'll certainly be losing money for a long time/forever on my little one person blog site.
WriterZen claims to offer similar tools and after watching a few videos it really seemed great, but I signed up for the trial and tried a keyword and it seemed really buggy. Like it claimed only 15% of the top 10 results were articles but as far as I can tell all were (it's not a buying intent keyword at all). And it claimed the top ranked result only has 1 word count, when it really has ~3000, and the rank 2 result has over 27000 words when really it has <1000 and then a bunch of comments. Plus the Topic Research results were not great. However, its currently $79 lifetime deal with much higher allowance than SurferSEO.
All the other options seem to land somewhere in the middle, not as good as SurferSEO, but don't cost as much. Some have more content pieces per month, some have more features. 2-3 have lifetime deals.
Now I guess I'm just looking for advice on what route to go. Spend more money than I'll probably make on the better tool. Spend less money but probably not get nearly as good of results. Anyone have recommendations on their favorite tools?
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