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Help with E-commerce Event Tracking in GA4

I'm new to Google Analytics 4 and E-commerce websites, so configuring event tracking on my family's spirits business website has been a bit challenging. Due to alcohol sales laws, purchases are fulfilled by a third party called Barcart which operates its own e-commerce platform instead of WooCommerce or Shopify. In BarCart, I created buttons for each product that allow users to complete purchases on our website without leaving our domain. I also utilized BarCart's Google Analytics integration which made it seem like there would be no additional setup required on my end. However, purchase events are not being tracked in GA4.

The BarCart support team provided virtually no help when I asked them to help me troubleshoot this issue. I tried reaching out to some folks on Fiverr who claimed to have experience with custom e-commerce platforms, but they could not help out. I tried implementing the steps from a helpful video I found on YouTube, using a data layer in Google Tag Manager, and the trigger did not fire in Google Tag Assistant when I made a purchase. I am out of ideas.

If anyone has experience tracking e-commerce events in GA4 and wants to help, please send me a message! I can be more specific about the details in a private message than in this thread.

submitted by /u/SeeBeanLean
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