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Should I start a new site or do it on my already existing site?

I have basically made a one-product store and optimized the store and it just recently started ranking very well. I think this is due to topical authority which I have focused a lot on.

Now I want to rank another product and I wonder if I should create a new site or if I should try to rank it on my existing site.

both the products are in the same niche but the niche is very broad.

thankful for answers!

submitted by /u/Snoo-69497
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from Search Engine Optimization: The Latest SEO News https://ift.tt/sgHrK9k
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