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Content strategy for new site

Hello everyone, i just launched a new site and was curious if my thought process was sound.

After publishing and being indexed by Google, i have been keeping an eye on queries in Google Search Console that i have been showing up for.

There have been a few that are relevant to my business that have gotten more impressions than others but I don't have any content built for those topics.

Would this be a good way to decide on what content to create? For example if I see that I am already showing up for a phrase, should i double down and build more webpages and blogs with the queries incorporated into titles? Or is this backwards thinking, should I look at phrases and queries I'm not showing up for very well and build content with them in mind and not worry about what I am showing up for since I'm already showing up for those searches?

I know thats a mouthful so hoping I described that right and it makes sense. Thanks for any and all advice and feedback

I have plans to build out a lot of content for the site over time but trying to think through the best way to generate ideas and prioritize what I make first

submitted by /u/Fit-Establishment259
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