Relocating a business—best approach for GMB with multi-state clients?

Hey SEO folks, I’m trying to figure out the smartest way to handle my Google My Business situation.

I have a service-based business that was established in one state for several years, building strong local traction. Around 30–50% of my clients come from out-of-state, primarily a specific other state but also a few others.

I’ve recently relocated to a new state and a couple months ago, anticipating my move, updated my website SEO to include multiple service locations, as well as updating the original GMB listing.

Questions I have:

• Should I create a new GMB listing for my new location while keeping the old one?
• Would it make sense to create additional GMB listings targeting key out-of-state regions where clients come from? (Business name + location)
• Or is it better to stick with one listing and optimize it for multi-state reach? (which IDK it feels like this doesn't work, like it'll still only pull my original location)
• Are there risks of confusing Google or harming SEO when managing multiple locations for a single business?

I’d appreciate insights or strategies from anyone who’s navigated multi-location or multi-state GMB setups.

Thanks!

submitted by /u/Frankthehomeopath
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