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Showing posts from December, 2019

Updating Outdated Google My Business Listings

Howdy smart internet people, I have a quick question about GMB listings. I am an Allstate Insurance Agent that is looking to optimize my google business listing. I have been doing some competitor analysis of how other local insurance agencies run their GMB. While doing so I noticed a few Allstate Agents owners who have went under or sold off their book of business but their GMB is still active. When I click visit website it just redirects to a large Allsate directory for all fifty states instead of the state and agent the user would be actively trying to reach. Would it be unethical to suggest to google to replace their website with my agency website and phone number? ​ All in all the user is trying to reach a local allstate agent and our marketing dept isn't doing a good job of clearing out the old business listings? ​ Is this something businesses tend to do? Or is what I am considering doing wrong? ​ Thanks! ​ Happy New Year!! submitted by /u/isaiahleh17 [link] ...
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Pros and Cons of Rebranding to a New Domain

Hey fellow SEOs, I could use some input on a side project I've been working on. A few years back, I purchased a throw-away domain for a project I was working on for my day job. I picked the domain named based upon the fact that it was generic enough that if I wanted to use it to test out some front end web dev assets (I work in tech) or do some blogging, it'd work for it. Two years later, I certainly have done some blogging. I've published approximately three articles a week for the last two years, contracted with some freelance writers to publish their content, and even launched an essay contest with a cash prize for my readers. As someone who works in frontend web dev and content marketing, my website's technical SEO is pretty solid and my content follows a cluster-based approach that has paid off well in terms of growing my organic traffic by about 940% in 2019. At this point though, I'm concerned that the domain name not being specific to the niche in which...
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Changing Blog Title to reflect updated article

My boss had us update and expand an existing article that is one of our better performers, but now the title isn't as accurate. Will changing the title negatively change the SEO ranking, or will the now inaccurate title play against us more? submitted by /u/MetrixWebDev [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2rEIQzM
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10 Essential On-Page SEO Factors You Need to Know via @annaleacrowe

Discover what on-page SEO is, why it matters, and 10 of the most important on-page SEO considerations. The post 10 Essential On-Page SEO Factors You Need to Know via @annaleacrowe appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/2Qdwokf
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SEO terminology : understanding , importance and approach to handle

SEO is vast so to understand I believe we break it into Terminologies : understanding and importance Tools to diagnose Ways to sort issues found ​ Terminologies : ​ redirect access log htacess redirect chain Schema Tag Canonical inbound backlink link building strategy FAQ Schema Impact keywords PA DA bots spam Bounce rate ​ There are many more and as days proceed will keep adding and elaborating.I want members to help me so that this thread has all the critical points and explanation in tools usage plus easy way to sort issues identified by tools. submitted by /u/Osc_Shopify [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2MLhYFA
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Backlinks from my sites

Dear redittors, I wish you all a happy new year!! I would like to know if there would be any problems if I do backlinks from my own websites. Same ip, same search console The thing is that it will make sense to do those backlinks, since my travel site is sometimes related to my finance site (cards to travel etc) Thank you :) submitted by /u/juliomol [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2F9eKry
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How to Perform an In-Depth Technical SEO Audit via @annaleacrowe

Learn a step-by-step process for creating a comprehensive technical SEO audit for your clients The post How to Perform an In-Depth Technical SEO Audit via @annaleacrowe appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/2SGCwDa
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What is a spam score and how to reduce a spam score from the website?

In today's time, there are many bloggers which what is Spam Score, how to check out blog’s Spam Score and how to overcome the site’s Spam Score, trying to find answers to all these questions but very little People understand about this because it is completely related to blog SEO and it is also very important to know better at the time, otherwise you may have to face major damage to your site in the future. There are very few bloggers in today’s time who pay attention to this. What is the Spam Score? Basically, Spam Score has been developed by SEO data and software company Moz to measure website quality. It tells the Spammy score of any site according to the points of spam flags, which live between 0 to 17. If Spam Score is 17 of any site, then it points to the point that Google has blacklisted the domain, now it will never be seen in the search results. Suppose if Spam Score of a site is 1,2,3 or 4, then there is no harm to it, But yes, you must take care of this thing furthe...
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Google’s Mueller Answers How to SEO a Podcast Site via @martinibuster

Google's Mueller answers how to SEO an audio site. Reddit members provide additional tips. The post Google’s Mueller Answers How to SEO a Podcast Site via @martinibuster appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/37psme2
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Is local SEO more important than SEO?

You've probably heard of local SEO as one of the most important aspects of digital marketing. However, we believe it is fair that before we recognize and agree with popular opinion, we need to have a concise concept of exactly what local SEO is, its relevance in today's world and how it affects companies. This article dissects this information for you, so you can get a clear idea of why local SEO dominates internet marketing and how it can help you grow your business. Every small or big company can grow its business and use local SEO strategies to attract more customers. here I'll discuss what local search optimization is, and why using a local SEO company can help improve your online visibility. What is Local SEO? Local SEO is a branch of SEO that focuses on optimizing sites found in local search results. Basically, local SEO is a strategic process that emphasizes the optimization efforts of local entities. Local SEO is very important, especially if you have a phys...
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Hi newbie here, I am looking to start having some experience, where should I look.

I worked as a graphics designer, learned web development but never did it professionally past a couple of projects for practising, wrote content as well for a company I once worked at(wasn't good at it). I wanted to get another skill under my belt, thought of trying out SEO. So now I am teaching myself SEO. It's interesting however I am clueless as to where can I practice it. I have thought about about making a site regarding e-commerce and optimize it. I am sure no one would want to give a newbie their space as a playground to practise. Please suggest where shall I go from here. Where can I practise? I can't take up internship at the moment due to my circumstances. Thanks in advance :) submitted by /u/MinaZee [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2Q94CFj
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Bought the .com version of .net domain already ranking, should I redirect?

I thought I would get some opinions about this because I'm a little undecided. Recently I was able to acquire the .com version of my .net domain through an expired domain auction. My .net domain is ranking very well for a lot of hard to rank keywords, I also have established some pretty good backlinks for it. I know that doing a 301 redirect could make me lose some of my rankings as the backlinks wouldn't carry the same weight, also the new domain could end up sandboxed because it had expired recently. What would you do? Go ahead and do a 301 redirect to the new domain. Put same content on the .com and do a canonical to the .net version. (I may be wrong but I think that canonical link element only works on the same domain). Sit on the .com and do nothing with it. Create an entirely new site that would compete with the .net version for the same keywords. Please post your opinions. submitted by /u/peternunan21 [link] [comments] from Search Engine Optimizatio...
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Page speed

On pagespeed insights I score 40, then I scan again and score closer to 60. Why does this fluctuate and what can I do to improve it? Should I remove my Tidio chat feature? Does Tidio hurt seo? On GTmetrix I score 90%A. I'm already using Speed Booster Pack and w3 total cache. But I'm not even sure what the heck I'm doing! Like, if I click Java script optimization in Speed Booster, then my theme (x pro theme) doesn't work anymore. And in w3 I followed some directions to add expire headers... But on Yslow it says I need to add expire headers. My site is www.lemonclear.com submitted by /u/rvs4 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/356OoAJ
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Yext or other

Hey, What do y’all recommend for a listing software that has functionality to update across multiple listings and keep track or discrepancies? Yext has always been the name I’ve heard but there are so many other competitors out right now and I’m hoping to hear a few success stories outside of “do it manually.” submitted by /u/NewRedditAdmin [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2ZNPvod
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Question about internal linking

Say that I have X posts that I want to rank most on my blog, and I have put all those in a "featured posts" sidebar, which basically appears in every page of my site. In terms of internal linking structure... Does this mean that I am passing maximum link juice to all those posts? Or does linking them within the blog articles also make it count? I always use also in-content links, mainly because it seems natural, but I was wondering if in terms of SEO this would be overkill and since I already got all of them interlinked on my featured sidebar, wouldn't really make a difference. submitted by /u/InAlteredState [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/39s4wAf
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Facing difficulty with Guest posting

Hi.. I am new to SEO and I am facing difficulties with finding websites for FREE in my niche.. I have done the google search using the keywords.. eg inurl: keyword + submit guest post and all the other possible combinations I want to know the other tools other than buzz sumo to easily find websites for guest posting... FREE websites.. Thanks! submitted by /u/sanya1030 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2F3Xdkq
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PageSpeed Insights

So I changed the content of my website to create a better landing page and I now have a slideshow with content on my homepage. The site was built with Wix over the summer (I know don't say it) and before I knew it was a mistake I sunk $600 into it already. Any who PageSpeed Insights gave me a 21 score on mobile and obviously I fixed what I could and got it to a 28 which is still bad. Out of curiosity I ran the test on top SEO companies in the area and there scores were just as bad. The one that claims #1 was at a zero. Everywhere else my site is in the green and this concerns me with google going mobile first for crawling. I have a client with a bare bones boring website and it is a 76. Background is green and there is a slideshow with a transparent background and white clip art. They want me to optimize it and I really don't even want to touch it now with the exception of keywords and links. What is the deal with PageSpeedInsights? submitted by /u/KingVictor501 [link] ...
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WP Media Being Indexed

Hey guys! I need some help. My WordPress media folder is being indexed by Google. I use all In one of SEO and have set it to no index Media / attachments and pretty much everything except Post/ Pages. I've also set Redirect Attachments to post parent. I believe this happened when I first started the site and didn't realize I was indexing the media folder. Anyway, I have over 200 pages of content I've uploaded to the Media Folder and it's been weeks but it's still there. Any thoughts? Also, on a different question, should my blog posts and pages be set to default no follow when I'm just starting out? Thank you so much guys! submitted by /u/get_shizdone [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2MH8tYc
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Super proud moment!

So I picked my sites name around a large company. I figured they’d always be first on google and I could be snuggled nice in second place and snag some traffic by association. I did a check today to make sure I didn’t drop and holy hell I was number one. It’s a good feeling seeing my hard work pay off working with SEO. You guys have helped so much! Thank you all very very very much! submitted by /u/macbeezy_ [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/37hOHdw
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How identical can your text content be inbetween subpages on a website?

I'm currently trying to rank for a service in many different smaller areas where I currently operate, which is why I'm creating subpages that is specific to each of these areas and also tied with the service i'm offering. The 2 competitors that is doing the same are all basically just copypasting the subpages with the exception of swapping out the H1s and switching out the specified areas in their paragraphs. They also have very limited paragraph content with only around 150-200 words per page whereas I'm aiming for around 500. So how unique should I be making all my different subpages? Can I straight up copypaste it like the competitors, should I be writing a new 500 page text for each subpage or something inbetween? What's your experience? submitted by /u/paintitbronze [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2SDA1Br
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Looking to move from Rankmath to SEO framework

Had a little play and switching improves my page speed significantly. Tried deactivating RM and activating SEO framework, meta descriptions are missing 200+ pages and 100 posts. Tried SEO data transfer plugin...not compatible with RM. Any ideas or suggestions? submitted by /u/26theroyal [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2MJ0oCd
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An SEO Guide to URL Parameter Handling via @jes_scholz

Learn six ways to avoid potential SEO issues with URL parameters. The post An SEO Guide to URL Parameter Handling via @jes_scholz appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/2F2cuSO
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How to track keyword positions without getting overwhelmed with too many keywords?

I'm doing SEO for a SaaS. We're focusing mainly on a couple of product pages and 20-30 blog posts that perform best. I use Semrush to track the positions of the keywords each page is trying to rank for. The problem is, each page of those pages is usually ranking for multiple keywords – 1-3 main keywords, but I'm also tracking long-tail keywords, synonyms and other related keywords that are getting decent traffic that I discover from Google Search Console. I'm also tracking some highly competitive keywords that we're currently not ranking for yet, but that are important to monitor competitors. As a result, each page can be ranking for even 20 keywords on Semrush and my position tracking report can be confusing and overwhelming. Did anyone here have a similar problem and found a good solution? submitted by /u/bartmasta [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/35aWXdX
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ELI5 How to allow search engine robots access pages that are private or for registered users only

I have a website where I'm going to make some content available to subscribers/registered users only but I don't want to have an SEO issue because of it. I'm currently getting sitelinks and want to keep it that way. How can I limit access to the page and not suffer an SEO setback? submitted by /u/Radeon3 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2Q9VLDy
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Understanding JavaScript Fundamentals: Your Cheat Sheet via @rachellcostello

Need to get up to speed with JavaScript? This post will guide you through the key terms and fundamental concepts. The post Understanding JavaScript Fundamentals: Your Cheat Sheet via @rachellcostello appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/2rKw82I
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Is embedding content on my website worse for SEO?

Hey, so I sometime use this spreadsheet service for embedding tables of information. But would it better for SEO if I just write the information right in my blog's page? Because if I am essentially embedding another website inside my blog I guess that's not a good idea? Thanks submitted by /u/pete_codes [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2Q8DLcm
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Faceted Navigation: Best Practices for SEO via @natalieannhoben

Read on to learn more about SEO best practices when it comes to faceted navigation. The post Faceted Navigation: Best Practices for SEO via @natalieannhoben appeared first on Search Engine Journal . from Search Engine Journal https://ift.tt/39nLVFv
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How do I approach a company, that sells a single software product which solely occupies an extremely niche market but has virtually zero internet presence outside of its own site, for affiliate marketing purposes.

Basically there's is a software product I use that has a small, but fiercely active community. I know it inside out, and over the years have found extremely creative and non-documented uses for it. I have very sporadically written and posted about them over the years, and everytime I do the feedback as been fantastic. The company's userbase is aging out, and there are maybe 15 videos (non-company produced videos) about the product on Youtube (which are painfully archaic). There are ZERO dedicated blogs outside the company's own forums--which are populated day and night by dozens of loyal, but dwindling, users. When I search for the product's name in various forums people will be like "What, I used it in 2005...are they still around"!? I ran some searches on Ubersuggest, and noted that the main related keywords are searched 30,000 times a month. A Youtube video that was the top result-with only one keyword of separation between them-had 90 million views. As...
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Top 4 Paid Advertising Trends in 2020 You Must be Aware of

The year 2019 has brought a lot of revolutionary changes in the digital marketing industry and paid advertising is not an exception. There are many new channels, tools, platforms, technological inventions that have brought revolutionary changes to the paid advertising industry. Due to all these factors, all experts and agencies are forced to redefine their digital marketing strategy to stay in the game. In this article, I will share the top 3 paid advertising trends 2020 that you must know to redefine your strategy. The change in strategy by keeping these top trends in mind will help you in the quest of leveraging better ROI and conversions. 1. Video Advertising will be Vital Video content brings many benefits for businesses such as boosted brand reach, increased rapport with customers, and increased reach to engage with more targeted audiences. Thus, video content has become an inseparable part of digital marketing strategy in the past few years and the Year 2020 will repeat hist...
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Better Site Speed: 4 Outside-the-Box Ideas

Posted by Tom-Anthony Most of us have done site speed audits, or seen audits done by others. These can be really helpful for businesses, but I often find they're quite narrow in focus. Typically we use well-known tools that throw up a bunch of things to look at, and then we dive into things from there. However, if we dig deeper, there are often other ideas on how site speed can be improved. I often see plenty of opportunities that are never covered in site speed audits. Most site speed improvements are the result of a bunch of small changes, and so in this post I’m going to cover a few ideas that I’ve never seen in any site speed audit, all of which can make a difference. A different angle on image optimization Consider optimized SVGs over PNGs I was recently looking to book some tickets to see Frozen 2 (because of, erm, my kids...) and so landed on this page . It makes use of three SVG images for transport icons: SVG images are vector images, so they're well-suited for ...
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Better Site Speed: 4 Outside-the-Box Ideas

Posted by Tom-Anthony Most of us have done site speed audits, or seen audits done by others. These can be really helpful for businesses, but I often find they're quite narrow in focus. Typically we use well-known tools that throw up a bunch of things to look at, and then we dive into things from there. However, if we dig deeper, there are often other ideas on how site speed can be improved. I often see plenty of opportunities that are never covered in site speed audits. Most site speed improvements are the result of a bunch of small changes, and so in this post I’m going to cover a few ideas that I’ve never seen in any site speed audit, all of which can make a difference. A different angle on image optimization Consider optimized SVGs over PNGs I was recently looking to book some tickets to see Frozen 2 (because of, erm, my kids...) and so landed on this page . It makes use of three SVG images for transport icons: SVG images are vector images, so they're well-suited for ...
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Plagiarism Help!

I am having my first articles in my niche commissioned. Using Upwork. Obviously want to continue to produce quality content even if I have to offload some of the work. How can I ensure there is no plagiarism happening? Programs you suggest? Want to stay on the up and up. Welcome references, just want good citation. submitted by /u/army0341 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/369ADCO
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All 4 of the listings for a niche business in a town are at fake addresses, but Google won't do anything about it.

I'm trying to expand my father-in-laws business to the next town over. All 4 of his competition in that area is listed as a store-front business, but none of them have actual real locations that qualify as a store-front business according to Google's TOS. 2 of the businesses are listed at hotels. 1 is listed in the middle of town, randomly. 1 is listed at his house. My goal is to get them correctly listed as service area businesses, so that I can compete with them on equal terms as a service area business as well. I've been trying for months to report the listings with my level 7 Local Guide Account, but either the suggested changes are immediately ignored, or they eventually fail. I requested Google contact me, they instructed me to fill out the business redressal form, which I never got a response from. It's been months now and I don't know what to do. My only options that I see are I can either: Create a fake listing in the city just like them, although...
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I'm giving away 1 free 500 word article to everyone who replies in this thread

Hi everyone, I'm a UCF graduate and I've been lurking this subreddit for a while now, and I felt I should give back to the community for all the great info I've learned from here. I have done an internship at a marketing agency where my daily task was to write high quality articles that would rank for certain keywords. The agency was very pleased with how fast my TAT was(I can type 155 wpm) and that my articles were extremely well written. Anyway, I am giving 1 free 500 word article to everyone who PMs me. Happy New Years! submitted by /u/yahyeetamree123 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/39oyhSB
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SEO Checker Duplicate Anchor text. Need help please.

So i`ve run into an issue where an SEO checker has told me i have duplicate anchor texts , about 40 of them and I can`t seem to figure out how to change them to correct this issue. I am using a shopify store . someone please save my sanity lol submitted by /u/Nate_Diaz [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2rHO7Xu
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Listings

I'm getting my clients brick and mortar listed on Google, Apple maps, FB, IG, Yelp. A small business without the capital for Yext. What cost/time effective strategy would you use to get registered with the remaining indexes? If it were just me doing it, which ones would be top priority? Thanks! submitted by /u/sacred_algebra_2 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2F5r8IO
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Ranking top 5

My best keyword ranks position 8 and it has been there for the last 3 weeks, what can I do to outrank the sites ahead of me bearing in mind they are authority sites like Amazon, Bestbuy and the Home depot. submitted by /u/johnwireg [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2SD2cjS
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Question Regarding PBN

If I want to spent around $300 on my one year old niche site, which option is best and why: 1) Spent $300 on guest posting. 2) Spent $300 on PBNs. 3) Spent $300 both on guest posting and PBNs. submitted by /u/wixper [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2QtU7v9
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