Longtime developer, total web neophyte here.
I'm looking to quickly spin up a simple landing page for a new company. At the moment we're pre-product and pre-revenue, so SEO is not critical. We just need a page to attach to our domain, so we have a simple web presence for investors, candidates, partners, etc. However down the line, the domain will be a B2C web product, and SEO will be a super-critical component of marketing.
My question is if I throw up a simple website using a one-click solution like Squarespace today, will it burn me down the line? I see a lot of good resources about how to use Wordpress and make other optimizations to SEO. But I don't really understand if I need to do these things from day one, lest I get penalized by Google down the line. Or is it fine to roll a quick-and-dirty solution today, then circle back to SEO optimization later?
In the worse case, I can always leave the domain empty, and use a different domain for corporate presence. But another thing I don't really understand is whether a history of an off-the-shelf Squarespace site, that gets changed later, is better or worse than an empty domain.
Thanks ahead of time for all the responses. Just reading this sub has been super-helpful, and I really appreciate any pointers you experts could throw at my clueless ass.
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