Skip to main content

How to Create an SEO Strategy for the Long-Term??

Hello, I am having difficulty on how to create an SEO strategy for the long term. I need help with how to approach a new website/client and develop a strategy to keep a client busy for at least a full year.

Once I have a new client/website my approach is like this: First Month:

1- Audit the Website to Find Technical Issues to Be Fixed.

2- Check for PageSpeed and fix issues if necessary

3- Check if the Website Contains Responsive Design and fix issues if necessary

4- Check the Top 10 Pages that are Driving Traffic in the Search Console and Check if they Match the Keyword To the First Part of the Title (CTA in TITLE) Match H1 to the Title Tag Button Matches CTA in the title Check and Setup Call to Actions Above Fold on Main Pages Internal Linking Also, check the Pages in Search Console and Update the Existing Content with Keywords the Webpages are Already Ranking.

5- Keyword Research 6- Audit the Website Content/Get Rid of Duplicate Content 7- Internal Linking Now, this would be done in the first month, and present the report to the client. In the second month, I can create new pages from keyword research, but my main struggle is what to do next. I don’t know when I should do a Competitors Organic Keyword Strategy or how to Disavow Toxic Links or How to Increate CTR or a strategy to beat the competitors. I need help in knowing how to prepare an SEO strategy that can be used as a pillar to all websites and add specific strategies as we go along. Please tell me how you prepare your strategy in detail so I can learn how to do it. I know parts of it, but I don’t know how to put it together. In lame terms, I don’t know when I need to accelerate to pass my competitor.

Please help!

submitted by /u/Rivers_BTC
[link] [comments]

from Search Engine Optimization: The Latest SEO News https://ift.tt/9nXuwvY

Comments

Popular posts from this blog

Local seo vs. natiowide seo?

I've done SEO for local businesses but I recently got my first client that sells an item nation wide. ​ Any suggestions for doing nationwide SEO? ​ I am used to making geopages for local towns. I was going to do the same with some input from the client about what cities or towns he would like to show up in? submitted by /u/Letmeinterviewyou [link] [comments] from Search Engine Optimization: The Latest SEO News http://bit.ly/2JHy0k0

Clients site has a weird issue with 302 redirects that I haven't seen before.

Site is in Drupal, hosted on Amazon CDN & Cloudflare. So here's a quick breakdown: The site itself works normally. It's a bit dated, but you can click on links and navigate around as you'd expect. Seeing no obvious issues, I run a Screaming Frog crawl to begin my audit. Only 5 pages were picked up by the crawl which was super weird, since all internal links are regular html and there shouldn't be any issues. So I go through the site and manually collect a bunch of URLs, which I submit to SF again as a list. Every single link bar the 5 originally crawled return a 302, with the 'redirect' pointing back to the home page. Except as I said, those pages don't browser redirect. Browser side, they work fine. I guess they redirect the crawl bot though, since the rest of the site is functionally invisible. Other tools I've looked at say that the pages return simultaneous 302 and 200s, which doesn't make too much sense. These 302s are also old enough ...