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Showing posts from February, 2023

Build a winning marketing attribution framework by Cynthia Ramsaran

Equipping marketing leaders with the skills, tools and data they need to prove ROI is like setting out to sea on a fishing expedition. Rather than distributing equal bait to each rod of a marketing campaign despite not knowing which will produce the most bites, marketing attribution teaches marketers to assemble the best combination of bait before casting its line into a sea of prospects. Register today for “Build a Winning Marketing Attribution Framework,” presented by Chanel99 and learn how to overcome the top three challenges in marketing attribution. Click here to view more Search Engine Land webinars. The post Build a winning marketing attribution framework appeared first on Search Engine Land . from Search Engine Land https://ift.tt/b9xfQ30

Why is google de-indexing posts?

Have a new website with about 160 posts published. Last week google indexed 80 of them and as of today it’s down to 30. Content is original and no AI, content is generally between 400-600 words per post (bc anymore would be be forced), some internal links, post category pages have links to posts and navigation are in place, robots and yoast sitemaps should be fine. No external links yet because it’s so new (about 4 weeks since we published the first batch of content) Anyone have ideas how/what to troubleshoot? Anyone have this happen to them before? submitted by /u/No_Turn7267 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/DcxhRFJ

Seo Help

I’m looking for recommendations on an seo company. I want someone who does what they say they’ll do. Local seo is important to me currently. I was too 5 now I’m top 10. I need help from a professional. I own a moving company in southern utah. Please message me for more information regarding my company. submitted by /u/Javnotic [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/L9hgGCX

Recommendations for Web Apps with no text content

Hey, I have a nextjs web app that's basically just a search engine. When you open it there's just the title (what I want to rank for) and a search field. For the visitor this is perfect for all devices, they want nothing more. The actual search is rendered on the server, so it should be indexable, but ranking for search terms is not my priority, I want to rank for "XYZ search". It does fairly bad SEO-wise, although it is the only offer in the niche. My other pages/domains that link to it rank higher than the main app itself. Even dead links. We hear it time and time again, search engines get better and providing actual value to the customer is supposed to be more important than listing key words. Do you think I should add text to the app? Or should I focus on a landing page? I'm thankful for any help! submitted by /u/bthundergun [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/ijvPHMI

Tiny URLs as backlinks?

Not sure how to title this? Not sure if this subject has been beaten to death... although I can find little about it on the sub. Anyway, I've been scanning competitor links with UbberSuggest and aHREF and notice tiny url links come up as legit back links. I try to scan those tiny urls to see other pages that link those specific links and see nothing. I'm assuming the bots are just scanning the profile pages which lists generated tiny urls by a specific user. Are these legit backlinks? They seem like an effortless link but the linking reports show a 90+ domain authority with these links, 50+ page authority. I would assume if somebody created these links and plastered them across the internet, I would spot them somewhere but I don't. I see no effort made at all, just generated tiny urls that UbberSuggest and others see as valuable link. Is creating a tiny url a simple way to gain a backlink? I'm just asking. Not even suggesting it's a good SEO practice but I'm...

Brightlocal or SEMrush for Local SEO?

I am looking for support with my local business and noticed both of these two companies offer local based seo services. Which one do you recommend and why? I am thinking just to use SEMrush as it offers a lot of non-local seo tools aswell which would help me too. submitted by /u/iotabadger [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/a2lKXuh

Removing Toxic URLS

Hi, one client got infected by a virus that has indexed +2000 toxic urls (products, unrelated content, eRankings ofc are fucked up. I want to help them and I was thinking of: Buying a new domain and redirect the valid content to it. Or… Hire a technical expert and remove them from the SERPS. Which one do you think it’s better option?? I’ve seen guys offering this service of removing toxic urls in Fiverr but I don’t really know if it’s legit and if doing that it’s gonna solve the problem. Any help from the community would be much appreciated. Thanks! submitted by /u/Nardisbeats [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/WCveV1m

Is it okay to have 2 similar schema data markups if one has a critical error?

A client of mine has "1 critical issue" in their schema markup (local business) but I can't find the source in the backend of the site to remove it. I have added a new schema myself with no critical issues. Is it bad for SEO to have 2 similar schema markups? submitted by /u/Jordytravels8 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/bHgtANh

Where is my problem? I never get any organic traffic

​ DOMAIN AUTHORITY ​ 53 -GREAT ​ REFERRING DOMAINS ​ 572 ​ 📷 ON-PAGE SEO SCORE 86 GREAT ​ ORGANIC MONTHLY TRAFFIC📷 18 ​ ORGANIC KEYWORDS📷 63 ​ BACKLINKS📷 ​ 4,736 GREAT ​ WEB is 4 years old ​ Can someone give me some help or advice? ​ Thanks submitted by /u/Boce77 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/KAOwsNd

Merge content from 2 different websites?

I built 2 websites in the same niche, thinking it was a good idea. Now I think it's a dumb idea because I will probably receive a penalty for having 2 sites in the same niche. The second website is relatively new (2 weeks old) and the content is mostly not yet indexed. Can I just copy the articles of this second website onto my first website and delete the second website? Or, has Google maybe already crawled the content of my second website, and if I copy it over now to my first site, it will be recognized as duplicate content? Can I take the articles from website 2 and post them on website 1? submitted by /u/Classic-Pass-1376 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/6GJm87k

Local Seo Serp View

May need some local seo experts for this one.. I have a clients and I’m doing the most of pages I’ve ever done for them so I’m trying to be careful of canonisation. I’m trying to keep a difference between her location page and services pages. I have her main location pages url set as example/cleaners- (Nottingham) Then The other pages are are places signing that city such as cleaners-bullwell, cleaners-Ashley etc (help with relevance/prominity) I want tot keep any location keywords away from the service side of her site but still want to make them relevant to where her business is. So, would it better to have the title tag and Page title of her services the county/state she’s in or can I still add her city. What I thing is better : Title tag : commercial cleaning services| Business name | East midland Page tile : Commercial cleaning services What I currently but I thing will cannobilize the location pages: Commercial cleaning services | business name | Nottingham Don’t kno...

Looking For SEO and a Web Developer Advice

I am new to SEL but i have been practicing my knowledge on my own website. I have made a lot of errors until i decided to contact a web developer to making me a better website (performance and better looking) Therefore, he made a new website then merged it to my own website and erros started to appear.(links and other that i don’t understand) I went to google and typed in search my website… it only showed a page that i dont have. I went to search for other keywords and never found my website. I am looking forward to hearing from you. Thank you for taking your time reading. submitted by /u/EarthInfamous5163 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/Jicxkqj

Got A question about SEMrush.

So has anyone used the Local SEO tool on the website? I wanna look more into it but can't find much, as well cause it's only like 20 a month so it's pretty "cheap" but does anyone have the pro's and cons of it? Still learning all about SEO so. submitted by /u/Road-A-Motive [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/gaSWOAd

Am I wasting my time on an impossible SEO task?

Created a Crypto website because I believe that I can provide information that readers could benefit from. Built strong keyword silos ie write religiously about three major categories (Cardano, Solana, and XRP). Used Chatgpt ran result through Quillbot and then manually edited/verified accuracy of my daily posts. I added relevant affiliate links to Amazon no more than 5 per 1000 word article. I have also placed single ad to a sales funnel page for an NFT project I want to build when the next bull run hits. I’m not some Computer Scientist with a background in any of this. Just an enthusiast looking to learn and gain expertise by doing. Am I wasting my time and money as Google Search Console shows my pages haven’t been indexed even after I submitted a site map. I’m worried it’s a classic YMYL trap. Currently says: not crawled by robots due to impact on speed of site. Which is crap as no video ever, two scripts only, and compressed images. submitted by /u/upfnothing [link] ...

If content marketing “dies” from ai, how does that affect the “lawyers in X city” and “best protein powder” type searches?

Right now, having “authoritative” content helps lawyers, so by putting blog posts up like “how to write a will in NY” helps you to be more likely to show up for the “lawyer in nyc” type searches. If the incentive goes away for the “how to write a will” posts, then what do you suspect the site owners will do to increase their chances they’ll show up? Maybe there will become some sort of chatgpt optimization techniques. Are we just gonna hope and pray that chatgpt recommends our business/product? submitted by /u/Impossible_Map_2355 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/novkTMW

Linkbuilding recommendations

Hi all, two questions: 1. Is linkbuilding region/language bound? For example if I have a Dutch website and do international linkbuilding, does that have a positive impact? 2. Do you have any linkbuilding service providers you can recommend? For context, my website is for a marketing agency (non-seo service) submitted by /u/syeter [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/Tvb7cF1

Off topic blogs

What would be the result of a niche site that has a low volume of search if blogs were written off topic, but had high search volume? For context. I have a business coach site. The key word search volume is quite terrible. How would it be affected if I were a blog about fashion, or the Kardashians, or whatever gets an abnormal amount of attention? submitted by /u/papifunko [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/SgBaFV5

Has anyone found any good networking spots for SEO outside of LinkedIn?

Linkedin has been great but it appears to be a lot of spammers or people calling themselves "blog strategists", that just sit on a pile of backlinks and try to sell you them. I'm curious if there's a network spot where I can give other SEO's work, or I can find others that want to give me work through the network. Thanks! submitted by /u/Full_Boysenberry_161 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/ZifOBTj

Link-builders, how do you find relevant blogs/websites to reach out to?

I'm currently beginning my first link-building campaign (I'm more on-page and content focused), and I'm researching relevant blogs/authors/websites in my niche to reach out to, but I'm having trouble finding relevant blogs that aren't written by my competitors. What tools, systems, processes do you use to help you research and find relevant domains/people to reach out? Less about the email/contact info, and more just finding blogs that are covering the topic I'm interested in. Any help is greatly appreciated! ​ I mostly use Semrush, but open to other tools if they will help submitted by /u/seo_hoe [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/2Ab13hU

The GA4 migration deadline is right around the corner

Google is sunsetting Universal Analytics (UA) on July 1st. Starting in March, Google will automatically create Google Analytics 4 (GA4) properties for any customer who does not set up a GA4 property with basic settings. If you do not opt-out of auto migration by February 28, 2023, Google will transition your UA account to GA4 without any custom strategy. To ensure accurate tracking and analysis, you should make the switch to GA4 now and customize the setup as needed. GA4 is much more than just a new “version” of Google Analytics. It’s a completely new platform – built from the ground up to collect, process, and report on data differently than before. Migrating to GA4 is a complex and integral process that requires strategic planning and expert implementation. Need help? This 5-minute GA4 preparation guide from MoreVisibility will provide the insight and assistance you need to get started. Visit Digital Marketing Depot to download the GA4 Preparation Guide. The post The GA4 migrati...

Website gone from search

Hi everyone, My website has been on google for nearly 7 years and was on page 8 of Google search until a few months ago. I'm not sure what has happened and I am still trying to figure out where the issue is. When I type my website (myimage.uk.com) in the URL search bar it's fine, but not in the google main search bar? Also when I do site:myimage.uk.com nothing shows up anymore which is worrying me. all my pages are indexed I don't have a block from google I don't have a redirection loop I don't have any duplicate pages robot.txt is not blocking anything Does anyone know where it could come from? Thanks in advance for any help here. submitted by /u/fnukem [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/Bc6Tspq

BigGuestPosting.com - Is this a legit source of guest post opportunities? Has anyone paid to see their library of guest post accepting websites?

Hey all, Has anyone paid for BigGuestPosting.com ? It's supposed to be a huge library of guest posting opportunities (over 50k of them). They give very little information from the free side of the pay wall, just wondering if anyone has had any experience with them? Thanks! submitted by /u/Soggy_Childhood8966 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/uxec3h8

Google Search remains the go-to news discovery platform

Google Search remains the top platforms for U.S. adults to research major news events but Gen Z seems to be more inclined to head to TikTok than other generations, according to a new survey. Why we care. For publishers, TikTok is the new Facebook. As happened with Facebook years ago, publishers flocked to Facebook, only to slowly watch Facebook squeeze the life out of referral traffic and engagement . Regardless, TikTok right now may be a legitimate path for publishers to reach the so-called Generation Z (or those born 1997 or later). We’ll see if TikTok follows a similar path as Facebook did with publishers, and whether users end up flocking to the “next TikTok,” assuming one emerges. Google Search and news, by the numbers. Broken down by generation, here’s how many respondents said they start researching a major news event on Google: Baby boomers: 48% Gen Xers: 47% Millennials: 45% Gen Z adults: 39% Gen Z and TikTok. 14% of respondents said they start researching a major...

Keywords

Hello, It may sound strange but I am finding it a challenge even to start with it. I think the dishes cannot be used as keywords. Any suggestions how to search for keywords for a restaurant business? Thanks, submitted by /u/That_SEO_Guy [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/HDICx3c

New LinkedIn feature to boost your content visibility

You will soon be able to highlight what type of content appears in the Activity section of your LinkedIn profile. Why we care. LinkedIn continues to add helpful tools and features for marketers and content creators. This change, while minor, is another small way to help increase the visibility of your content, which hopefully can help increase your presence on LinkedIn, expand your professional network (connections/followers) and ultimately help grow business or advance your career. What is changing. You will get to choose which content type your Activity section shows first: Posts Videos Images Newsletters Articles Documents What it looks like. Here’s a GIF of what this will look like: The green, highlighted tab is what will show first for people who view your profile. When the change will roll out. LinkedIn said this will be available to all members in the “next few weeks.” LinkedIn’s announcement. You can read it here . It recaps several other recent updates, inc...

Interesting Spam Subdomain Issue

Long time lurker here. My client, let's call them balls.com lol. I just noticed in Ahrefs under Top Subdomains a subdomain named "proconnect" that we never added to their site. I then did a Google search for site.proconnect.balls.com and a ton of spammy URLs came up. What would your next step be? TIA submitted by /u/dustyd22 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/zCt1svf

For video ads, longer is better

Longer video ads have demonstrated greater effectiveness compared to their shorter counterparts. Mobile user acquisition managers have noted significant performance improvements when using videos that are between 31-60 seconds long. “Our attention spans may be short, but longer mobile video ads have proven effective at catching users’ attention,” says marketing platform Liftoff, who published the report. Liftoff says its report analyzed nearly 1 trillion impressions across 24.5 billion clicks and 240 million installs between the start of 2022 and the beginning of 2023. Why we care. If you’re using shorter video ads in your app campaigns, try creating longer videos to test. By using longer video ads, you may be able to increase the effectiveness of your mobile marketing campaigns, resulting in higher engagement, conversions, and, ultimately a better return on investment (ROI). Getting more from your ads. When creating video game app ads, here are a few tips that can help you get m...

Dip in traffic - Need serious help!

I just launched a redesign 5 weeks ago. We saw a dip in traffic at the beginning which was normal. But now it's week five, I have marked some pages for deletion that were no longer relevant and a handful of redirects. My blog traffic is way down and my traffic to my homepage and PDPs dropped six percent. Has anyone seen this before or know where to look for issues in Google Search Console? submitted by /u/bootsncats915 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/dmpr64s

Plagiarism checker for SEO

Hello community, 👋 I bought a Semrush subscription for some SEO content generation and I discovered a Tool called SEO Writing assistant, It's an all-in-one amazing tool and give also plagiarism detection, and highlights unoriginal texts, Scores of Originality, Readability, and SEO quality. But sadly, the Plagiarism checker is a separate paid tool and it's so expensive (for the number of articles that I'm trying to write and scan). Can someone suggest to me the best SEO Plagiarism checker tool that may show useful Data and highlights like Semrush tool please? Thank you, guys submitted by /u/nizarelm1 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/TGpanKZ

How do you do a keyword research for a niche that only starts out and only a few keywords have traffic?

A little bit of context here. There is a new niche which we are predicting to grow since we are starting to receive more and more contracts for it. The question is how can I figure out what keywords will grow when at the moment they don’t have traffic? submitted by /u/Wrong_Good9827 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/joIYRmx

Certain backlinks not showing up

I was wondering why certain backlinks we have (BBB, houzz, etc) wouldn’t be registering with google? Within the last month or two we’ve gotten back links on a few larger sites that don’t appear to registering. Would there be any particular reason for this? Does it just take some time? submitted by /u/n8er_g8er [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/qyrNvVG

Microsoft and NVIDIA announce a new partnership

Microsoft and NVIDIA have announced a 10-year partnership on Tuesday to make Xbox PC games available on NVIDIA’s cloud gaming service, GeForce NOW . The service currently has over 25 million members across 100 countries. As per the agreement, players will have the ability to stream Xbox PC games from GeForce NOW to various devices like PCs, macOS, smartphones, Chromebooks, and more. Additionally, once Microsoft’s acquisition of Activision is finalized, Activision Blizzard PC games, including Call of Duty, will also be available for streaming on GeForce NOW. What Microsoft says. “Xbox remains committed to giving people more choice and finding ways to expand how people play.” “This partnership will help grow NVIDIA’s catalog of titles to include games like  Call of Duty , while giving developers more ways to offer streaming games. We are excited to offer gamers more ways to play the games they love.”  Microsoft Gaming CEO Phil Spencer What NVIDIA says. “Combining t...

SEO question about moving my site from Wix to EasyFunnels (or any other provider)

Hey everyone. I have a website at Wix, connected to my domain. So my blog is ~/blog, my FAQ is ~/frequently-asked-questions, one of my blog entries is ~/post/how-to-eq-drums-for-a-professional-sound, etc. I am going to move to Easy Funnels, which is a great website editor catered toward creatives and client acquisition. If I keep my pages at the same exact URL, including the domain name, will any ranking that has occurred over time remain how it is? For instance, when someone sees a Google search result for one of my blog entries, even though that link is going to a new "location" on the internet, if the URL is the same, will that ranking be maintained? My apologies if this question is convoluted. I know nothing about SEO, and I am trying to learn. I am just hoping I don't have to basically start over in the ranking department if I move my site over. submitted by /u/angelhair0 [link] [comments] from Search Engine Optimization: The Latest SEO News https://i...

The first-party data strategy you need in 2023 by Cynthia Ramsaran

Looking ahead to 2023 and beyond, businesses worldwide face lots of uncertainty. One thing will remain constant throughout this period — customers expect excellent experiences when interacting with a brand. According to Acquia’s latest CX Report, businesses plan to prioritize customer retention over the next 12 months: 56% plan to improve customer experience, and 58% will focus more on customer service. This should be a common goal. To weather a potential storm, businesses must keep customers by meeting and exceeding customer expectations. Register today for “Master the CX Trifecta in 2023: Data, Content & Tech,” presented by Acquia and create the foundation for CX success this year and beyond. Click here to view more Search Engine Land webinars. The post The first-party data strategy you need in 2023 appeared first on Search Engine Land . from Search Engine Land https://ift.tt/beicSuI

Google search console warning

hello Guys. I received this message . I do not know what to do. Do u have any idea ? Google has detected harmful content on some pages of your website. We recommend that you remove it as soon as possible, as until you do, browsers like Google Chrome will display a warning when users visit the website or download certain files. submitted by /u/Strict_Ability3301 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/QqDF0x7

Website showing as 403 on Ahrefs site audit, despite being live

Wondering if anyone could provide any insight into this. Just launched a new Wordpress site about a week ago and wanted to start tracking it on ahrefs, but on the overview section for the site, it’s showing as 403. I’ve got absolutely no clue why and the site is starting to get impressions on google too so I’m not entirely sure what’s going on, any help would be appreciated. submitted by /u/Prestigious-Wish-760 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/I50rwCi

Propose

hello everyone im thinking of sending this email to SEO Agency. Greetings I'm looking for work, but I have no professional experience. I'd like to work in SEO, primarily in the technical aspects. I learn by being a part of a group of people who are already doing that job. I would appreciate it if you could give me a week of training, and if I do well and you like me, we could work out a low-paying part-time or full-time arrangement. Please respond to my email if you want to learn more about me. ​ Do you think it's a good message or i should change something? submitted by /u/seorev33 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/CspbAwR

low cost SEO providers

I have hired a company, offices in the US and India to do SEO, offering something like 25 quality backlinks per month, and some site and GMB optimization. $250 USD a month. Anyone have experience with anything like this? If so, what is your take? submitted by /u/HardcoreDroid [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/4ZEhwYR

This day in search marketing history: February 20

Google stops supporting meta news keywords tag In 2018, we learned that Google had quietly dropped support for the news meta keywords tag. Google did not announce this change, which had actually happened months earlier. It was Google Webmaster Trends Analyst John Mueller who  confirmed  this on Twitter: “It looks like we dropped support for this around the time when we removed it from the help center. Keeping it on pages is fine, we just don’t use it for Google News anymore.” Using the news meta keywords tag no longer helped Google understand your news content. Google ignored it the same way they ignore the normal meta keywords tag. Google introduced the news meta keywords tag specifically for publishers in  2012 . Also on this day Google: Spam less than 1% of Maps content 2020: Spam represented less than 1% of the 20 million daily contributions Google received on Maps. Google adds new image license metadata for licensable image label 2020: Google w...

Does having main keyword in your domain help? (PMDs)

For example; if I'm making a site on sofa sets, will having keyword 'sofa' in my domain help when it comes to SEO and have a positive effect on topical authority? compared to a domain with the word 'furniture' or 'living' in it submitted by /u/No_Card1 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/0GP2Yps

Cheap press release offers

There are some press release writing + distribution offers on fiverr ranging 10-100$. They say that they can get you on 200+ popular websites, new sites like forbes, fox, etc. A quick search on google told me that these kind of services usually ranges from 1k to 5k and above. My question is, what’s the catch? If anyone tried these types of services, what should I expect from it? submitted by /u/Arnii28 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/q3Pc0si

SEO/keywords for local news website which only publishes Press releases

Hello everyone, this may seem counterintuitive to some Here, but what would be the best approach to SEO for a news website which does not published original content but only uses press releases it receives on a daily base. Specifically; the news published can vary from simple 2 phrases like “major office in city X not reachable at date Y” to massive lengthy releases about upcoming infrastructure projects. The news would Cover several cities/regions in A state and averages at 7-11 news a day. Due to the nature of the press releases being so widely different in what they Cover (bureaucratic information, political statements, event reports, job ads..) but are localised only in a specific region it was easy to set up specific city names as general category pages - however it’s very difficult to create fitting keywords based of a press release from the city which just informs that street so and so is locked for consttuction for cars for example. and due to the nature of some press relea...

What caused my landing pages to go down in search results?

So recently I've been helping a client with SEO and made some landing pages for them. For a few days, a number of them were showing up for the top 1 - 3 positions for the keywords I was targeting. But now it's as if many of them have disappeared from search results. Anyone have any experience with this or know why this is happening? To add to this, I haven't started actively doing any link building yet. Just made the landing pages and noticed that for a few days they were in the top search results. submitted by /u/TurtleSpiral88 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/nBZNdEf

This day in search marketing history: February 19

Google removes ads from right side of search results In 2016, Google removed ads from the right side of its desktop search results (with two exceptions: Product Listing Ad boxes and Knowledge panel ads) in all languages, worldwide. Google Ads would only appear at the top and/or bottom of the page. An additional ad (so, four instead of three) would appear above Google’s organic search results for what it called “highly commercial queries.” This was actually the culmination of a test that began in 2010 and ramped up significantly in 2015 , mostly outside of the U.S. Google’s official statement on the change: “We’ve been testing this layout for a long time, so some people might see it on a very small number of commercial queries. We’ll continue to make tweaks, but this is designed for highly commercial queries where the layout is able to provide more relevant results for people searching and better performance for advertisers.” Read all about it in Confirmed: Google To Stop ...