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For Those Running Topic Clusters: How Do You Architect Internal Links at Scale?

I’m building a cybersecurity content strategy with topic clusters and hubs (Zero Trust, IAM, Cloud Security, Detection, DevSecOps). I’ve mapped 20–30 articles under each pillar, but I’m trying to understand how experienced teams actually structure internal linking at scale.

If you’ve managed cluster-based content before, how do you design your internal-link architecture?

Do you follow strict rules (hub → cluster → cross-links), or do you let it grow organically based on opportunities?

Looking for real workflows, not generic advice.

submitted by /u/imhritik
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