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High impressions, low CTR - What increased your Google Search CTR?

I've always been fairly surface level with SEO. I own a site that gets 300k+ impressions per day, but my CTR is very bad (0.3% with an average rank of 4.5-6). I have many pages that average around #1 too, but we're a small company battling against bigger, more well-known companies.

I don't want to share the site, I just want to know what some of you guys have done that increased CTR. I'm planning to play with title tags and meta descriptions first. What else has worked for you guys?

submitted by /u/tj82222
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from Search Engine Optimization: The Latest SEO News https://ift.tt/V2G9aJc
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