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HVAC/Plumber SEO - $10K/month normal for bigger companies?

Moving into a more competitive industry (HVAC/Plumbing). Obviously CPCs are pretty high, SEO is more competitive here than it is in the previous industries I operated in. Is it safe to assume the bigger players in major markets in this industry are spending 10-15k/month on SEO?

submitted by /u/notirrelevantyet
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from Search Engine Optimization: The Latest SEO News https://ift.tt/2LM3WQG
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