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Question about h1 and UX

Hi!

I’m working with a clients SEO for their product pages.

Right now they are using H1 with copy written to increase conversions. Sadly, that copy is not good for SEO. It mostly consists of “emotional messages”.

I want to enhance the SEO by changing the H1 and add better keywords. But, well, we have some arguments.

We have been discussing a mixed path where we style the h1 to be small, and the “conversion headings” to be big. Would this work or is it a no no for google?

Example;

<h1 style="font-size: 1em;">SEO heading</h1> <p style="font-size: 1.5em;">Branding / call to action heading</p> <p style="font-size: 0.5em;">Page content</p>

Thanks in advance /vexxan

submitted by /u/fredricthorn
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