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What's the best way to optimise 8year old pages that don't have metadata or specific keywords?

I am migrating an 8 yo website from Weebly to WordPress and most of the pages don't have metadata nor specify their keywords. The website's SEO is not too bad considering this, but I am afraid that, when adding a proper metadata and assigning keywords, it will be bad for SEO. Do you have any recommendations on how to optimise the pages?

Thanks in advance!

submitted by /u/anpanda18
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from Search Engine Optimization: The Latest SEO News https://ift.tt/2Psye2U
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