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thoughts on internal linking anchors?

They say to use exact match internal link anchors. Can this be overdone? Is it better to diversify your internal anchor links? If I exact match a majority of my blog article to my money page can that be ineffective or even risky, or is it best practice?

I know you want to diversify as much as possible with inbound external backlinks, but curious on yall's thoughts and findings on internal linking.

submitted by /u/rpmeg
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from Search Engine Optimization: The Latest SEO News https://ift.tt/3la6GwO
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