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Google Maps (Snack pack) - are they really influenceable?

Hi All,

I'm hoping to get some feedback on whether or not you've had much like effecting if you/your client displays in the snack pack.

For reference, I've been working with a client for around a year who runs a tree surgery business in a small British city. Their business is the most reputable tree surgeon around, best website (by far) - well-optimised tech and keyword wise), good citations, etc.. I've filled out and since optimised their GMB listing, there are lots of great photos, almost all 5-star reviews with responses.

The issue is their business ranks terribly on Google maps. Businesses with worse/no websites, bad reviews and some with only a phone number rank higher than them. They're 10/19th.

Essentially, I've read every article giving 101 tips on the GMaps algorithms and getting into the snack pack. The site should perform well - by far first - but it doesn't.

Has anyone else experienced this?

Thanks for your time :)

submitted by /u/Alexerwana
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