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What do I do with variations of keywords?

Seo noob here. Trying to build a blog for my business and see a lot of variation for the keyword I m targetting. For example, when looking for '<festival name> in city', there are variations of it like 'city <festival name>' or '<festival name> city' or '<festival name> in city 2022'.

Do I have to include all these keywords in my blog or is Google smart enough to pick the variations as well and rank for those keywords too?

submitted by /u/DragonfruitThin1574
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from Search Engine Optimization: The Latest SEO News https://ift.tt/zfV71ZC
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