Direct traffic conversions up 120% but organic conversions down 3% YOY. How do I explain its SEO to C-levels.
Client is only doing SEO and PPC. Yes PPC is influencing direct conversions too but I definitely know SEO is part of the increase.
I’m looking for data or real explanation as they are very black and white with SEO and conversions. Thanks!
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from Search Engine Optimization: The Latest SEO News https://ift.tt/ZtDOQSn
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