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What are proven ways to get organic backlinks to your website or blog?

I have a prioritization tool that I want to move higher in Google search rankings. The name matches one popular song, so the song is always shown first now. Also, the name is an idiom, and that makes my tool appear only on the fourth page of Google search results.

I believe that amount of worthy backlinks would raise the search rankings of my website. What would be proven ways to get backlinks to my website?

Bonus question: what do you think the name of my prioritization tool is?

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