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Are citations that are indexed by Google more helpful than citations that are not?

I recently watched a YT video from Sterling Sky/Joy Hawkins on tests they ran to see if backlinks and citations impact rankings for local businesses. Their tests suggest that they do. One interesting point Joy made was that if Google does not index your specific citation URLs, they're not providing any value.

Has anyone seen evidence that this is true through your SEO experience? If that's the case, most of the citations like HotFrog, Brown Book, etc. that companies like Uberall and Yext aggregate to... are of little value.

submitted by /u/figureditwastrue
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from Search Engine Optimization: The Latest SEO News https://ift.tt/td0Ag1p
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