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I want to change my website main keyword, how to do that properly?

I was trying to do SEO for a new website, I have created around ten good articles and started to see some impressions on a particular keyword. After some time, I realized that I might need to narrow down a bit my value proposition and figure out that I need to rank on a different keyword. What's the right way to handle it? What do I do with my old articles? What will happen if I change my web page messaging?

submitted by /u/libinpage
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from Search Engine Optimization: The Latest SEO News https://ift.tt/6eJLUGE
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