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Why doesn't my subdomain rank for brand name searches while third-party mentions do?

I'm facing a puzzling SEO issue with my Next.js project. When I search Google for my brand name "Nextbunny," my subdomain (next. appsbunny. com) doesn't appear in the results at all, but posts I've created on other platforms rank at the top.

From my understanding, typically the main domain should rank higher or at least appear on the first page for brand name searches, but that's not happening in my case.

I've checked the basics like:

  • Site is indexed
  • No robots.txt blocking
  • Clean URL structure

Has anyone encountered something similar or can point me in the right direction? What might I be overlooking?

submitted by /u/Anni_mks
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from Search Engine Optimization: The Latest SEO News https://ift.tt/dJhLefN

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