Skip to main content

Should I Change URL Structure or No?

Hello all,
This is sort of a poll. I have my business website and we have a few different services.

Our service URLs are like this /services/service-name/ (ie. /services/window-washing/).

There is a particular service for which we didn't use just the name as the URL, but rather a whole keyword we were targeting like "service-name-company" (ie. /services/window-cleaning-company/).

Last year we got hit really bad and now we're making some big changes. As part of those big changes, we want to get rid of /services/ from the URL and also update some service names.

Ideally, we would want to change /services/window-cleaning-company/ to just /window-cleaning/. And then redirect the old URL to the new one.

Here is the issue -- that one specific page is actually ranking pretty well AND has received several good backlinks.

Would you change it? Or would you keep a random odd looking service URL for that one specifically?

submitted by /u/Paralemo
[link] [comments]

from Search Engine Optimization: The Latest SEO News https://ift.tt/Be6kO0N
Labels:

Comments

Post a Comment

Popular posts from this blog

Legit Reviews

The google review thing is insane I have gotten 2 legit verified reviews that i ask client to screenshot and observe goolge not post them, pretend like they never happened and when i sent them the image a policy message was sent . As I was browsing through the google forum a lot of ppl are getting hit with legit reviews being removed. While all this is going on i have observe a company go from 12 reviews to 65 reviews in a two month period with some stuff that dont make sense on some of them. Seems like a new business or profile is being limited while aged accounts can have a free for fall but who really knows. Still waiting for a resolution on a if any. submitted by /u/Ok-Bowl-6167 [link] [comments] from Search Engine Optimization: The Latest SEO News https://ift.tt/zkbfgDH
Post a Comment
Read more

Local seo vs. natiowide seo?

I've done SEO for local businesses but I recently got my first client that sells an item nation wide. ​ Any suggestions for doing nationwide SEO? ​ I am used to making geopages for local towns. I was going to do the same with some input from the client about what cities or towns he would like to show up in? submitted by /u/Letmeinterviewyou [link] [comments] from Search Engine Optimization: The Latest SEO News http://bit.ly/2JHy0k0
Post a Comment
Read more

7 SEO Lessons I've Learned in 2025 (So Far) - From Building a Competitor Analysis Tool

Hey r/SEO , I've been spending a lot of time lately building a competitor keyword research tool (more on that below!), and it's really forced me to dig deep into how SEO works today . Here are some of the key lessons I've learned – hopefully, they're helpful to you too: Keyword Gaps Are Gold: It's not enough to just know what keywords your competitors rank for. You need to know what they rank for that you don't . This is where the real opportunities lie. Focusing on these "gap" keywords has been a game-changer for my own site. (This is actually why I built the tool – to make finding these gaps easier). Relevance > Volume (Sometimes): High search volume is great, but relevance is even more important. A keyword with 100 searches per month that's perfectly aligned with your niche and audience is often more valuable than a keyword with 10,000 searches that's only tangentially related. I've seen much better results targeting tho...
Post a Comment
Read more