Skip to main content

Many types of Schema, which is the most relevant?

I work on our site's SEO and GEO presence internally for a large company that also has three vendors that help do the same. Once thing that keeps constantly coming up is schema markup to help improve generative engine optimization.

I'm receiving recommendations about different types of schema that we should be using on our site, however, these schemas are not included in the Google developer's guide like organization/logo, article, webpage, FAQ, etc. These schema recommendations can be found on the Schema.org. What is the difference between the developer's guide schemas and the niche ones being recommended? Is there a difference in how they will perform and/or how Google uses the schema to rank webpages? Thank you

submitted by /u/Plastic-Fall-628
[link] [comments]

from Search Engine Optimization: The Latest SEO News https://ift.tt/9HItF8w

Comments

Popular posts from this blog

Local seo vs. natiowide seo?

I've done SEO for local businesses but I recently got my first client that sells an item nation wide. ​ Any suggestions for doing nationwide SEO? ​ I am used to making geopages for local towns. I was going to do the same with some input from the client about what cities or towns he would like to show up in? submitted by /u/Letmeinterviewyou [link] [comments] from Search Engine Optimization: The Latest SEO News http://bit.ly/2JHy0k0

Clients site has a weird issue with 302 redirects that I haven't seen before.

Site is in Drupal, hosted on Amazon CDN & Cloudflare. So here's a quick breakdown: The site itself works normally. It's a bit dated, but you can click on links and navigate around as you'd expect. Seeing no obvious issues, I run a Screaming Frog crawl to begin my audit. Only 5 pages were picked up by the crawl which was super weird, since all internal links are regular html and there shouldn't be any issues. So I go through the site and manually collect a bunch of URLs, which I submit to SF again as a list. Every single link bar the 5 originally crawled return a 302, with the 'redirect' pointing back to the home page. Except as I said, those pages don't browser redirect. Browser side, they work fine. I guess they redirect the crawl bot though, since the rest of the site is functionally invisible. Other tools I've looked at say that the pages return simultaneous 302 and 200s, which doesn't make too much sense. These 302s are also old enough ...