I work on our site's SEO and GEO presence internally for a large company that also has three vendors that help do the same. Once thing that keeps constantly coming up is schema markup to help improve generative engine optimization.
I'm receiving recommendations about different types of schema that we should be using on our site, however, these schemas are not included in the Google developer's guide like organization/logo, article, webpage, FAQ, etc. These schema recommendations can be found on the Schema.org. What is the difference between the developer's guide schemas and the niche ones being recommended? Is there a difference in how they will perform and/or how Google uses the schema to rank webpages? Thank you
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from Search Engine Optimization: The Latest SEO News https://ift.tt/9HItF8w
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