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Massive drop in impressions but clicks are steady. Help please!

I've been working on this client's site for about 3 years, and I'm really confused by the impressions being cut in half while the clicks are holding steady.

August 31: around 8000 impressions and 80 clicks

September 28: around 3000 impressions and 70 clicks

I can't upload an image to this sub but it looks crazy, big drop in impressions but clicks are around the same. I've tried to find the issue, but I can't figure it out.

Any ideas?

Thanks in advance. 💚

submitted by /u/Gullible-Main-1010
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from Search Engine Optimization: The Latest SEO News https://ift.tt/dWOkH5A

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