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Should I focus on Content (Blog) or Backlink Strategy?

Hi everyone,

I am a licensed tour guide and I’ve recently launched a new website to attract international tourists. I'm planning to use Google Ads, but I want to build a solid organic foundation as well.

I’m at a crossroads regarding where to put my primary effort:

Content Heavy Approach: Scaling my blog with AI-generated content (which I plan to personally edit and "humanize" with my local expertise).

Off-Page Focus: Prioritizing guest posts and backlink building to increase domain authority from the start.

Given that the travel niche is quite competitive, which strategy would yield better long-term ROI for a solo professional? Should I "flood" my blog first, or focus on getting high-quality links to a few core pages?

Looking forward to your insights!

submitted by /u/Puzzleheaded-Age-487
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