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Citations Strategy for a Google Business Profile that's a Service Area Business?

I keep flip flopping on what to do with the citations of an SAB. Is there any data that shows us the best approach?

The business does not have a physical address, so it's already easily outranked by physical shops locally. I was taught long ago to keep the business as an SAB on its Google Profile, but have it's full address displayed in all citations otherwise: Bing, Yelp, Socials, Website, Directories, etc...

Has this changed over time? I'm starting to see a mish-mosh of strategies locally and getting confused.

Sorry if it's a dumb question.

submitted by /u/CyberOcelot78
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from Search Engine Optimization: The Latest SEO News https://ift.tt/TwNRvQH
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