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Average retainer costs? (UK)

Hi,

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I'm trying to get an idea of how much monthly costs for SEO should be?

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This is for 2 businesses I am working for and been asked to do a bit of digging. They are in separate areas, one runs all over the UK & NI and the other has 3 bases. They one has been in business for over 30 years and the other around 10 or so years each with around £1mil in assets so decent size businesses really.

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What sort of price for site optimisation, SEO management, articles and case studies monthly, backlink work, GBP optimisation etc.

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TIA

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