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How do you get backlinks?

Hi everyone,

I'm helping a relative with their SEO and content, and I'm trying to figure out the best approach to building backlinks.

On one hand, the general consensus is that you shouldn't buy links and that it can harm your rankings. But on the other hand, their direct competitors have 500-1,000 backlinks, while we only have 3.

I don't think it's realistic to start cold emailing websites for links, as the response rate is usually extremely low.

So, what is the right way to go about this today? How can I realistically acquire at least 5-10 quality links a month for this site?

submitted by /u/vladikdx
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