Skip to main content

One of the cheapest SEO wins you can make right now in the age of AI is to translate your website. My website increased impressions and clicks just by adding more locales.

A good friend and I keep going back and forth on best SEO practices. I keep coming up with new ideas and hacks to maximize impressions, clicks, or CTR, and he keeps being skeptical and course-correcting whenever he feels I went too much. One of the suggestions I came up with a few weeks ago was translation.

My website increased in pages. It went from 170 pages to around 500, and I added around 8 locales in the first wave, of course all translated by AI. The mistake that we picked up on in this operpation was to not properly set up the language picker in its html structure so it redirects the googlebots for more effective crawling, the pages were orphaned, but as soon as we fixed it, the pages got indexed properly and the impressions and clicks skyrocketted.

I started seeing more foreign queries and I started seeing my best performing page being picked up by other locales and languages and over a few weeks, it started averaging 1000 impressions with +40 clicks every.

Last week I went ahead and added 10 more locales. I'm now getting 5k impressions per day and +60 clicks. Granted, the clicks haven't improved that much, I still need to figure it out. But translatioin, as my case study shows, helps SEO. Highly recommended if you wish to make a quick SEO win!

submitted by /u/Sweet_Brief6914
[link] [comments]

from The SEO Authority https://ift.tt/D3HA9kN
Labels:

Comments

Post a Comment

Popular posts from this blog

Local seo vs. natiowide seo?

I've done SEO for local businesses but I recently got my first client that sells an item nation wide. ​ Any suggestions for doing nationwide SEO? ​ I am used to making geopages for local towns. I was going to do the same with some input from the client about what cities or towns he would like to show up in? submitted by /u/Letmeinterviewyou [link] [comments] from Search Engine Optimization: The Latest SEO News http://bit.ly/2JHy0k0
Post a Comment
Read more

Clients site has a weird issue with 302 redirects that I haven't seen before.

Site is in Drupal, hosted on Amazon CDN & Cloudflare. So here's a quick breakdown: The site itself works normally. It's a bit dated, but you can click on links and navigate around as you'd expect. Seeing no obvious issues, I run a Screaming Frog crawl to begin my audit. Only 5 pages were picked up by the crawl which was super weird, since all internal links are regular html and there shouldn't be any issues. So I go through the site and manually collect a bunch of URLs, which I submit to SF again as a list. Every single link bar the 5 originally crawled return a 302, with the 'redirect' pointing back to the home page. Except as I said, those pages don't browser redirect. Browser side, they work fine. I guess they redirect the crawl bot though, since the rest of the site is functionally invisible. Other tools I've looked at say that the pages return simultaneous 302 and 200s, which doesn't make too much sense. These 302s are also old enough ...
Post a Comment
Read more