I own 450+ PBNs across multiple niches and run my own SEO agency.
Building links has never really been the challenge for me, and neither has growing organic traffic for client websites. But lately, I've been questioning my own strategy.
Instead of expanding my PBN network, would it make more sense to invest that time into growing real organic traffic on the sites I already own and turn them into authority websites?
If you had to choose, would you rather own hundreds of PBNs or a smaller portfolio of websites with genuine traffic and brand value?
I'd genuinely love to hear what experienced SEOs think. Has anyone here made that shift?
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